News and Events

February 15, 2008 - Synthegis launches its redesigned website, http://www.synthegis.com. The redesign improves the site's usability and features enhanced content, graphics and demos.

February 4, 2008 - Synthegis today announced the launch of its decision tool, EyeShot® 1.0. Development of EyeShot® was driven by the desire to help corporations visually “see” the geographic component of their location-based business information. EyeShot® customizes geographic catchment areas to provide updated analysis and relevant forecasts that reflect what is really happening in and around a specific retail location. Synthegis anticipates working with major retailers for the beta test environment.

President Anita Fourcard commented, "EyeShot® 1.0 provides a consistent, rich user experience that enables companies to move easily between tables and maps to leverage existing GIS and location data. With Synthegis unique data collection methodology, major retailers will now be able to “see” local markets in a completely new way."

December 10, 2007 - Synthegis is pleased to welcome Brian Bazer to its management team as Vice President of Retail Operations. With more than 20 years of experience, Brian brings extensive retail knowledge to Synthegis. Brian was formerly the director of performance management for Best Buy, where he helped establish its Customer Segmentation Transformation initiative. He has also held operational management positions with several retail chains including Sam Goody, IKEA and JC Penney.

December 2007 - Synthegis contributed to the Women’s Business Enterprise National Council (WBENC) inaugural online Power Lunch Auction, which raises money to support WBENC programs in which women business enterprises participate. Synthegis submitted winning bids for Power Lunches with both the Avis Budget Group and the Chevron Corporation.

September 25, 2007 – Synthegis is officially certified as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC). WBENC is the nation’s leading third-party certifier of businesses owned and operated by women, and the leading advocate of women’s business enterprises as suppliers to corporations and government associations.

April 16–18, 2007 – Synthegis is an official sponsor of the 2007 Location Intelligence Conference in San Francisco. In its fourth year, the conference focuses on the convergence of location technology among enterprise IT solutions, geographic information systems and mobile location-based services.